India has the potential of becoming a global superpower. Companies from all over the world are taking an interest in the Indian market for the products and services they are offering.
Before proceeding with India entry, global companies desire to understand the market completely including market size, competition severity, and regulatory environment for planning any foray into the Indian market.
MIC has enabled foreign customers to enter the Indian market through its consulting interventions which incorporate market valuation, feasibility analysis, distributor appointment, and local partner selection. MIC has 3 phased associations with potential entrants into India i.e. Go-NO GO Decision, approach Strategies, and Implementation.